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Home > investment secrets
Why Invest in Calendars?
Builds Goodwill
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Calendars are sent as advertising, but received as gifts
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Reinforce customer loyalty each time they’re used
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Help form “buying habit”
Unobtrusive Advertising
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Calendars are a working part of business, social and family life
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Welcomed in homes and offices where other advertising might not be tolerated
Selected Audience
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You control distribution
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None of the wasted coverage of mass media advertising
Individual Communication
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Calendar distribution provides friendly year-end contact with customers and prospects
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Puts your message on a personal level, saying, “this is just for you”
Necessity
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Like clocks or watches, calendars are a depended-upon timepiece
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Used daily as a personal or business planning tool
Economical
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Calendars long life and cost-per-impression, just cents per day or week, make them a fraction of the expense of mass media advertising
Strategic Locations
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Calendars put your message where buying decisions are made
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People will think of you first
Sales Power
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Calendars influence buying decisions, discourage competition
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Tell the who, what, where, why of your business
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